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VIG Spotlight: Nick Petravich

VIG Spotlight: Nick Petravich

Posted by Kelsey Mailloux, Digital Marketing Strategist on 18th Aug 2023

Groomers around the world inspire us. Their passion for pets and business consistently set the bar for the industry, which is why we'll be featuring stories from VIGs - very important groomers - like you. This month's spotlight features Nick Petravich from Chicago, Illinois. GC: Tell us your grooming story. NP: After being a bather for a year and a half at both a corporate salon and …
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Successful Grooming Business Practices

Successful Grooming Business Practices

Posted by Sue Zecco on 7th Aug 2023

As featured in the Groomer's Choice VIG Magazine: Vol 1, Ed 2, Summer 2023 Whether you are starting a new business or already established, creating and sticking to business practices is key to your overall success. Two of the biggest areas where you can create success in your business are scheduling and products. SCHEDULING: Scheduling is at the top of the list for great succes …
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VIG Spotlight: Crystal Gause

VIG Spotlight: Crystal Gause

Posted by Kelsey Mailloux, Digital Marketing Strategist on 14th Jul 2023

Groomers around the world inspire us. Their passion for pets and business consistently set the bar for the industry, which is why we'll be featuring stories from VIGs - very important groomers - like you. This month's spotlight features Crystal Gause from Freeport, New York. GC: Tell us your grooming story. CG: My name is Crystal! I've had a passion for animals since I was a child …
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Building a Blissful Working Relationship With Your Grooming Clients

Building a Blissful Working Relationship With Your Grooming Clients

Posted by Amy Leigh on 3rd Jul 2023

As featured in the Groomer's Choice VIG Magazine: Vol 1, Ed 2, Summer 2023 As professional pet groomers, educating our clients to make adequate grooming decisions for their beloved pets is a prerequisite. We know what is best for each pet according to their individual coat type, grooming needs and skin health demands. The challenging part often is using our skillset to persuade pet parents to …
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