Blog

VIG Spotlight: Crystal Gause

VIG Spotlight: Crystal Gause

Posted by Kelsey Mailloux, Digital Marketing Strategist on 14th Jul 2023

Groomers around the world inspire us. Their passion for pets and business consistently set the bar for the industry, which is why we'll be featuring stories from VIGs - very important groomers - like you. This month's spotlight features Crystal Gause from Freeport, New York. GC: Tell us your grooming story. CG: My name is Crystal! I've had a passion for animals since I was a child …
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Building a Blissful Working Relationship With Your Grooming Clients

Building a Blissful Working Relationship With Your Grooming Clients

Posted by Amy Leigh on 3rd Jul 2023

As featured in the Groomer's Choice VIG Magazine: Vol 1, Ed 2, Summer 2023 As professional pet groomers, educating our clients to make adequate grooming decisions for their beloved pets is a prerequisite. We know what is best for each pet according to their individual coat type, grooming needs and skin health demands. The challenging part often is using our skillset to persuade pet parents to …
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VIG Spotlight: Nellie Dunlap

VIG Spotlight: Nellie Dunlap

Posted by Megan Turner, Marketing Content Specialist on 16th Jun 2023

Originally published June 16, 2023 Groomers around the world inspire us. Their passion for pets and business consistently set the bar for the industry, which is why we'll be featuring stories from VIGs - very important groomers - like you. This month's spotlight features Nellie Dunlap from San Antonio, Texas.GC: Tell us your grooming story.ND: I have always loved animals. My first …
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Why Trade Shows Are Important to Groomers

Why Trade Shows Are Important to Groomers

Posted by Sophie Rebehn on 5th Jun 2023

Originally published June 5, 2023 As featured in the Groomer's Choice VIG Magazine: Vol 1, Ed 2, Summer 2023 Competitions, education, networking and shopping – just a few, and in my opinion, very important reasons to attend grooming trade shows. Trade shows are hosted throughout the year all throughout the country. While some of the newer trade shows may be a little small, others li …
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