Groomer’s Choice Now Carries Envirogroom: A New Standard in Natural Grooming
Posted by Natasha Wittmaack, Marketing Content Specialist on 26th Mar 2026
At Groomer’s Choice, we’re always looking for ways to bring professional groomers the very best products in the industry. Products that deliver real results while prioritizing pet health and safety. That’s why we’re excited to announce that we now carry Envirogroom.
A Legacy of Innovation in Pet Grooming
Much like Groomer's Choice, Envirogroom’s story began in 1997.
From their start in Chandler, Arizona, Envirogroom's focus has been on developing natural, non-toxic solutions that meet the evolving needs of professional groomers.
Through extensive research and development, Envirogroom created a full line of shampoos and conditioners designed to deliver professional performance with safer ingredients. A balance that continues to define their brand today.
What Sets Envirogroom Apart
Envirogroom products are built with both pets and groomers in mind. Their formulas are:
- Vegan and cruelty-free
- Paraben-free and gluten-free
- Non-toxic and biodegradable
- pH-balanced and gentle on skin
- Safe for puppies, kittens and sensitive pets
One of their standout innovations is their commitment to gluten-free formulations. By removing gluten from their products, Envirogroom helps reduce the risk of irritation for both pets and the groomers who use them.
Performance Without Compromise
Envirogroom proves that you don’t have to sacrifice performance to use safer products. Their formulas are:
- Highly concentrated for professional use
- Fast-rinsing for efficient bathing
- Free from harsh chemicals and unnecessary additives
- Compatible with all grooming systems
The result is consistent, high-quality grooming performance, without cutting corners.
Why Groomer’s Choice Chose Envirogroom
We know our customers expect products that work hard and deliver results, just like they do. Envirogroom checks every box:
- Trusted by professional groomers
- Thoughtfully formulated with safety in mind
- Designed for efficiency in busy salons
By adding Envirogroom to our lineup, we’re continuing our commitment to offering products that help groomers do their best work, while also giving pet parents peace of mind.
Whether you’re looking for high-performance shampoos, gentle hypoallergenic options or solutions for specific coat needs, Envirogroom delivers.
We’re proud to bring this innovative brand to our customers, and we can’t wait for you to experience the difference.